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Direct Mail or the more General EDDM?

Category: General

Is direct mail a viable option for your marketing? Before you decide, you need to know that there are two different types of mailings that are currently available: Traditional direct targeted mail (direct mail) and Every Door Direct Mail (EDDM).

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Social Media - the resource thief or millionaire maker?

Category: General

Once upon a time, there was a place where users could share information about their day, who they are friends with and generally stalk each other online. Before the time of Facebook, there was a place called Myspace. Back in the early days of social media, it was the hottest thing in marketing. Marketers generated millions of dollars in business, using nothing but social media. Does this marketing method still work today?

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