In your presentations and book, you give many valuable ideas for improving staff performance. If I were to make only one change in how I manage my staff, what would you recommend?
Beth, PARead more
That’s right. Just because you have a perfect 5-star rating does not mean that by default you will have a better chance of that customer choosing you or your product.Read more
Should you be committed? Oh wait, perhaps I need to rephrase this question. Do you have the commitment necessary to grow your small business into the business you see in your dreams?
I want to be clear: everyone’s vision of the future of their business is different. Although, there are certain themes I hear repeatedly:Read more
Marketing is always changing, and this is what we see happening in 2019. The items below make up a good base for most marketing efforts. Of course, there are other mediums that are highly effective, but these are the ones we see as deserving particular mention at this time.Read more
In 2011 I had the opportunity to hear Howard Schultz, the founder of Starbucks, speak at the World Business Forum in NYC. Personally I love Starbucks. I am addicted to Chai Latte’s, especially the lightly sweet version. And Starbucks is one of my favorite places to read, write and relax…and to meet with people. When I’m traveling, I always look to see if there is a Starbucks in the area.Read more
Was this written by a robot or a human?
Content is king - it’s overflowing, it’s everywhere, it’s constant and it’s not stopping. Because of this, we need a faster way to generate it. That’s where computers come in. Computers have the ability to create content with algorithms and carefully planned keywords for both search engine optimization and interaction rates in mind.Read more